Gigaom

Today’s mobility management services market is wide, varied, and confusing. For businesses wanting to employ a strategy here, what matters most is finding a clearly defined strategy, the right partners, and a host of other interdependent aspects.

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The WordPress.com Blog

Did you know that WordPress.com is extremely SEO friendly right out of the box?

If you blog here at WordPress.com, you’re already ensuring great search engine results, without even having to try!

But if your search rank still isn’t where you want it to be, here are four quick steps you can take today to start improving it.

Post something!

Writers block Photo by Vince Kusters

“Wait,” you say. “I thought you said these were going to be quick, easy tips! Posting is The Hardest Thing Evah!”

I feel you. Writer’s block is real, but an active posting schedule of useful content is rule number one in traffic building.

Posts don’t have to be a ten-paragraph original academic essay to be worthwhile, though! Here are some ideas if the blank page (well, post editor) is getting you down:

  • Post a photo you’ve recently snapped, with a few lines about where it was…

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innovativelyorganizedAffluent lifestyles today are technology-enabled and media-infused. In recent years, their ownership of mobile devices went from niche to mainstream with unprecedented speed, and their overall use of digital media continues to rise.

At the same time, Affluent use of traditional media such as television and print are down only modestly, resulting in an overall increase in their engagement with media brands more broadly. Although Affluents describe their lives as busy and multitasking, there are no signs of satiation in their hunger for content and connectivity. The 10 takeaways below highlight the integral role of digital media in Affluent lives and lifestyles.

  • Internet (and Google) use essentially universal: 99%+ use the Internet, and 93% used Google search in the past 30 days.
  • Time online is rising: Affluents now average 41.6 hours online weekly – up 27% from 2011 – with strong growth for sites devoted to social media, streaming entertainment, shopping, travel, and branded/curated content sites.
  • Mobile devices are proliferating: 41% personally own tablets, up from just 9% in 2011; 63% have a smartphone, up from 45% in 2011.
  • Technology has become indispensable: 74% describe their lives as intertwined with technology, and many consider their devices extremely or very difficult to live without (70% of laptop owners, 66% of smartphone owners, and 33% of tablet owners).
  • Affluent media use takes no holidays: In the past year, three-fourths of Affluents took a smartphone on vacation, and nearly half took a tablet or laptop. The list of digital activities done while on past-year vacations is extensive, with a majority checking personal email (75%), checking the weather (72%), getting maps/directions (66%), and keeping up with the news (57%).
  • TV has gone high-tech: While Affluent viewership of traditional TV is declining 3-4% per year, Affluent TVs are increasingly connected: to video game consoles (60%), to the Internet (40%), and to streaming media devices (18%). In addition, 56% watched video on an “alternative platform” (computer, smartphone or tablet) in the past seven days.

Multi-screen multi-taskers: A majority of Affluents describe themselves as using their laptops, tablets and smartphones constantly or regularly while watching television, and 51% have engaged with social media about a TV program while watching that program.

Technology continues reshaping retail. Two-thirds have “show-roomed” (searching merchandise prices/availability digitally while in a retail store), and one-in-five do so regularly. In addition, Affluents expect to make a majority of their holiday purchases digitally.

“Tech-enthusiasts” are a large segment: In most categories, about one-fifth of Affluent consumers are enthusiasts and/or high-end shoppers. For the technology category, this figure is twice as high – for example, 42% agree, “I try to keep up with technological developments.”

Technology is the new aspirational luxury: Mass Affluent purchasing of traditional luxury brands drove the luxury boom of the mid-2000s. Today, technology, and particularly the constantly-evolving mobile devices, meet the needs of aspirational luxury shopping experiences. Across a dozen categories examined, technology has by far the largest number of Affluents who “typically buy high-end or luxury” offerings.

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Stephen Kraus is SVP, Chief Insights Officer, Audience Measurement Group, Ipsos MediaCT, author of three books on affluence and success in America.

 

yahoo-mail-fail
Cnet
Yahoo’s email service has been experiencing major issues of the last week and over the weekend Yahoo chief Marisa Meyer took to Tumblr to apologize for the problems. She explained that it’s complicated. “Unfortunately, the outage was much more complex than it seemed at first, which is why it’s taking us several days to resolve the compounding issues,” she said. Most users have had their access restored, but the company is still restoring access to messages for some users. …Read the whole story

Instagrawing Users to Send Private Messages

Instagram has revealed a new messaging service that lets its 150 million members send private communications including photos and videos to friends. The tool is called Instagram Direct. The company launched the tool at a press conference in New York last week, right around the same time that Twitter revealed a private messages tool for sharing photos. …Read the whole story
Refinery29
All Western Mortgage has stopped using email and has adopted a platform called Unison for communication within the organization. The move has helped the company increase production and save time. Unison is designed to improve communication and works as a kind of internal private social network for companies, claiming to reduce intra-office email by 80 percent. The tool competes directly with Microsoft’s Yammer, a tool that actually just added email compatibility. …Read the whole story
MarketingProfs
Using the words “urgent” or “important” in an email subject line can increase open rates, according to a new report from email marketing vendor MailChimp. The company also revealed that using a positive tone can impact opens. For instance, words like “announcement” and “invitation” are more likely to generate an email open than subject lines that use words like “reminder” and “cancelled.” …Read the whole story
The Morning Call
Scammers are taking advantage of the busy holiday season and spoofing the popular mailing services this year. The Better Business Bureau is warning consumers to beware email scams from criminals pretending to be the post office, FedEX, UPS or DHL. Emails pretending to be from these companies claim to have information about undelivered packages. However, they are not really from the companies and they could contain a “ransomware” virus that freezes a user’s computer until they pay to unlock the hold. …Read the whole story
Wired
Last week Google updated its Gmail platform and is now automatically loading images that are delivered to user’s inboxes. The move is great for marketers whose images will now automatically be turned on when consumers open their marketing messages and could potentially give marketers more information about engagement. However, Wired has published an article explaining how to disable this automatic feature, suggesting that by disabling this autoload feature that a user’s inbox will load faster. …Read the whole story

Outlook_SISU Refresh_Mobile Device_SISU_JPEG_ENUS_475x340Microsoft Makes it Easy for Gmail Users to Switch to Outlook.com
The Verge
Microsoft created a tool that lets Outlook.com users to import Gmail messages,in a move to steal some of Google’s business. The addition of IMAP support for Outlook.com allows consumers to easily switch from Gmail to Outlook without losing their past emails and contacts. Now users can import their entire emails accounts, including labels and structures, into Outlook.com. …Read the whole story
TechCrunch
Yahoo Mail has been down for the last day or so, according to reports. According to Twitter users and tips to TechCrunch, the consumer email service has been serving consumers with “scheduled maintenance” messages when they go to log in. Yesterday, Yahoo’s Customer Care Twitter account confirmed the partial outage saying that it should be fixed, but there are still issues. Yahoo advises users to try their email on a smartphone or tablet which aren’t experiencing the issues. …Read the whole story
PC World
Disqus, the commenting platform used by many media outlets, has come into the spotlight after a group of journalists broke into its platform to expose the offensive comments of politicians and other public figures for on right-wing websites. The Swedish newspaper Expressen in conjunction with an investigative journalism group allegedly revealed the identity of hundreds of people who left these comments through their email addresses. Disqus says that their site had not been breached, but blamed the journalists for abusing a feature it used for a third-party service. …Read the whole story
IBTimes
The National Technical Assistance Centre (NTAC), a division of GCHQ in the UK, has forced secure email company PrivateSky to shut down its service. The government agency wanted access to user data and the threatened the company with jail time if they did not comply. So they shut down the service and it is now only available for the company internally. …Read the whole story

 

d_201310_GetGlam-heroThis holiday season, Bobbi brown introduces Old Hollywood, a collection that celebrates the glitz and glam of iconic American Screen Sirens. This sultry collection offers something for every type of woman, ensuring that you will always be red carpet worthy.

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